TEAM
ED NORMAN
Principal | Director of Management Advisory | Senior Designer
Education: Iowa State University, Ames, IA – AA, Foodservice Management; National Association of Food Equipment Manufacturers (NAFEM), Doctorate in Foodservice
Experience –
With an extensive 57 years of experience in the foodservice sector, Ed is a seasoned professional bringing a wealth of expertise to the table. His background is as diverse as it is impressive:
Operational Mastery: Norman boasts 17 years of hands-on experience in high-volume operations and management, coupled with another 17 years in broad line foodservice sales and sales management.
Strategic Leadership: For 6 years, Norman served as the managing director of a foodservice buying group, overseeing approximately 350 independent restaurants.
Consulting Prowess: With over 25 years in foodservice consulting, Norman offers a comprehensive suite of services including management advisory, facilities design, and project management.
Ed’s impact extends far beyond his client engagements. As a co-author of “Design and Equipment for Restaurants and Foodservice: A Management View, Fourth Edition,” his insights have helped shape industry standards. Recognized as a Top 20 Scholar for Gerson Lehrman Group and having served as the FCSI Worldwide President in 2013, Norman’s influence is felt on a global scale. In 2011, Norman’s dedication to the industry was honored with an honorary Doctorate of Foodservice by the National Association of Food Equipment Manufacturers. Today, Norman continues to apply his wealth of knowledge and experience to help clients optimize their operations financially and operationally. With a deep understanding of process, workflow, logistics, contract language, operations, and financial performance, Norman is a trusted partner for businesses across various industry segments.
Years of Experience: 57 Years
Years with Firm: 6 Years
Professional Affiliations:
Foodservice Consultants Society International
- Professional Member – Current
- Worldwide President: 2013
- Chair – The Americas Division 2010-2012
- Educational Foundation President 2006 & 2021
